Situated in Waltham Cross, Hertfordshire, The Wheatsheaf is positioned within a busy and densely populated area close to the Greater London boundary. The town benefits from excellent transport links, with Waltham Cross railway station providing direct access into London, while the nearby M25, A10 and M11 connect the area to a large surrounding population. Waltham Cross combines a strong residential community with regular commuter traffic, creating a diverse customer base. The area also benefits from nearby retail destinations, local businesses and attractions, providing opportunities to attract both regular locals and passing trade.
The Wheatsheaf is a welcoming community-focused pub at the heart of Waltham Cross. With a strong local following and a reputation as a friendly place to meet, socialise and enjoy great drinks, the pub offers significant potential for an ambitious Management Partner to grow sales and establish itself as the go-to venue in the area.
The pub benefits from a traditional feel, well-maintained trading areas and a comfortable atmosphere that appeals to a broad customer base. There are opportunities to drive wet sales, develop a compelling sports and entertainment offer, and create a lively programme of events that keeps customers returning throughout the week.
Whether it’s live sport, quiz nights, community events or weekend entertainment, The Wheatsheaf has the foundations to become a true hub for residents.
The Wheatsheaf is part of the Unity Social pub business…a friendly, community pub with great facilities for sports-viewing. The pub has had a full refurbishment to include an external upgrade and new signage, full internal redecoration, and fantastic AV to help with providing the very best sports coverage and music-led events.
The pub has a great drinks range that is priced below our local competitors and runs a daily program of pub activities, including live music, karaoke, quiz and bingo.
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Experienced Operator
Ready to run your own business, manage your own team, and define your own wage structure? Love working closely with the Unity Social Operations Manager to build an incredible pub legacy with uncompromising standards and standout guest experiences? Then the Unity Social Managed Partnership is the perfect option for you. The MP model covers all costs (pub and accommodation), and you directly employ and pay your team.
Are you a lively and energetic host? Do you love sports? If so, look no further than the Wheatsheaf.
This opportunity is perfect for an experienced operator who thrives in a community-focused environment. You’ll be passionate about creating a welcoming space for locals, delivering a high-quality sports experience, and maintaining the pub’s much-loved offer of live entertainment and traditional games. Building strong relationships with regulars, charities, local businesses and sports teams is essential. You’ll also be confident using social media and digital platforms to promote pub activities, events, and offers, helping to drive footfall and build engagement with the wider community online.
The Unity Social Area Managers will support you in building on the current daytime trade and boosting evening volumes through a strong line-up of pub activities and investment into live music and sports events. The Wheatsheaf benefits from a competitive drinks pricing strategy and a focus on being the beating heart of the community.
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Reference Number:
9MTS0A / 680642
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Agreement Type:
Operator Agreement
The stated ingoing figures are correct at point of advertising. Please be aware there may be additional costs.
Please note that the Energy Performance Certificate is available from the landlord.
Business Details
Forecast Wet Turnover: | £TBC pa |
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Forecast Machine Turnover: | £TBC pa |
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Financial Details
Alongside day-to-day support and a brilliant framework to grow your business, you get an uncapped cut of top-line turnover to pay yourself and your team; it’s your structure to own. Unity Social Partnerships are for pub-obsessed entrepreneurs who want to create lasting legacies and become the hub of their community. Your Area Manager will work closely with you to amplify the unique identity of the Wheatsheaf, as it’s a true partnership.
This is a fantastic way to kick-start your business, providing you with all the tools to succeed and an Operations Manager always available in the passenger seat as you drive your business to success. All you need to bring is your flair, personality, care, passion, and local knowledge.
Partners Receive:
- A five-year agreement, rent-free.
- Newly invested pub
- Partner earnings of 20% of net sales to pay yourself and your team.
- Performance bonus.
- Paid for living accommodation, including bills and maintenance.
- Drinks range and marketing materials included.
- Best-in-class Business Support Advisors and Operations Managers to support you.
- An award-winning and free induction course with ongoing training and marketing support.
- A £1,000 deposit.
- Cost of business rates covered.
- Cost of Sky and TNT Sports included.
- New infinite system in every pub.
- Entertainment allowance.
This excellent business opportunity provides 2 bedrooms, kitchen, and lounge.