Taking on a Pub with Letting Rooms can be very fruitful especially if you are in an area where tourism is a factor. There is something very personal about choosing an Inn for your dwelling opposed to a faceless hotel. Customers want that level of intimacy, the quirky alternatives and the cozy homely rooms. That element of the business is where you will really need to focus your energy, making a pub a place to not only visit but a place you don’t want to leave.
The right operator will understand that service, attention to detail and internal standards (especially cleanliness) applied to this style of operation could make or break the pub. Operators of these sites need to be committed to providing hospitality in sometimes inhospitable hours. Late check ins, early starts will often become part of your day to day, but repeat visitors can quite easily become friends for life.
What the experts say
Pubs with rooms need as much focus on the rooms as they do on the pub. Making sure your rooms suit the pub type below them is important and knowing which consumers you are targeting for both parts of the business is key.
Ability to maximise the room income by optimising room rates and occupancy levels by using the rooms and to deliver a memorable overnight experience for the customer.
Traditional and quality food will ensure you can deliver evening meal and breakfast options. Your standards must be of the highest level as you target first class hospitality for repeat custom.
Price accordingly be full at the right price not empty at the wrong price.
A warm welcome will ensure customers come back again and again and you will understand that you can provide a homely stay, something that the big hotels can’t.
Invest in high quality mattresses, pillows and bedding – it’s all about a great night’s sleep and first impression count when the customer enters the room.